• Vital Need to Compete for Online Postage Orders

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    December 03, 2018
    A few words from Caloundra Chamber of Commerce President, Michael Shadforth.

    A message that I have been pushing for quite a while now and something that I find to be incredibly empowering for business minded people everywhere is the inherent capacity of anyone and everyone to scale your idea nationally and internationally from right here on the Coast.  

    The Sunshine Coast last week hosted our new Queensland Chief Entrepreneur, Leanne Kemp, a fantastic example of a local that has taken things global.

    While there are numerous Sunshine Coast local to global success stories such as Helimods, UNE Piece, and Typefi, we need to continue working with government to ensure our globalised opportunity remains competitive.

    As such it is vital that the numerous elements that continue to cause communicative and financial friction between us and our customers are reduced to level the playing field with our international competitors. 

    One major area of concern in this space is the uncompetitive and inflexible price of postage in Australia for Australian businesses which heavily impacts those who rely on mass scale postage all year round such as Caloundra business My Teddy.

    It is counterintuitive and restrictive for Australian businesses that some international items can be shipped and locally delivered for less than it would cost us to post that item ourselves within Australia.   

    How can Australian businesses compete with an overseas company on pricing if they are getting vastly subsidised postage rates for delivery?
    Further, there is a lack of price fluidity with no middle ground between a large letter and a parcel which when scaled results in excessive fees.
    As such, it is important that the playing field is adjusted to give local businesses with big ambitions such as My Teddy a better chance to thrive against international competitors.  
    Mitch, Digital Marketing & Communications Coordinator